Fourteen Week Program
Advanced Topics for Commerical Producers and Managers
2010 14-WEEK MONDAY NIGHT PROGRAM
AGENDA AND SPEAKERS
January 25
7:00 to 8:30 PM
Introduction and Administration
8:30 to 10:00 PM
WHY PRODUCE AT ALL?
Barry Weissler National Artists Management Company
February 01
7:00 to 10:00 PM
LEGAL ASPECTS OF PRODUCTIONS
Scott Lazarus Lazarus and Harris, LLP
February 08
7:00 to 9:00 PM
DEVELOPING PRODUCTION BUDGETS
David Richards Richards/Climan, Inc.
9:00 to 10:00 PM
ROYALTY POOLS
Jerry Couture Fitelson, Lasky, Aslan, Couture & Garmise
February 15
7:00 to 8:30 PM
DESIGNERS AND THEIR DESIGNS
Kevin Adams Lighting Designer, Hair, Spring Awakening
John Lee Beatty Set Designer, Doubt, The Royal Family
Michael McDonald Costume Designer, Hair, The Goat, or Who is Sylvia?
Nevin Steinberg Acme Sound Partners, Hair, A Chorus Line
8:30 to 10:00 PM
PRODUCTION TEAM ROLES
Bob Cole Robert Cole Productions
February 22
7:00 to 9:00 PM
GETTING A THEATER: THE LICENSE AGREEMENT
Nick Scandalios The Nederlander Producing Company of America
9:00 to 10:00 PM
GROUP DISCUSSION
March 01
7:00 to 8:30 PM
MUSICAL DEVELOPING I
Jack Viertel Jujamcyn Theatres
Tom Viertel Scorpio Entertainment
8:30 to 10:00 PM
PLAY DEVELOPING I
Matthew Rego The Araca Group
March 08
7:00 to 8:30 PM
TECH DIRECTION AND TAKE-IN
Larry Morley United Staging and Rigging
8:30 to 10:00 PM
MUSICAL DEVELOPING II: ORIGINATING MATERIAL
Margo Lion Margo Lion Ltd.
March 15
7:00 to 8:30 PM
PLAY DEVELOPMENT II
Jeffrey Richards Jeffrey Richards Associates
8:30 to 10:00 PM
MARKETING SERVCE COORDINATION
Liz Furze aka
March 22
7:00 to 10:00 PM
MARKETING AND MEASUREMENT
Jim Edwards SpotCo
Florie Seery Manhattan Theater Club
Charlie Flateman The Shubert Organization
March 30
7:00 to 8:30 PM
WORKING WITH NOT-FOR-PROFITS
Barry Grove Manhattan Theater Club
8:30 to 10:00 PM
AUDIENCE DEVELOPMENT FOR THE NEXT DECADE
Victoria Bailey Theatre Development Fund
April 05
7:00 to 8:30 PM
BUILDING YOUR SHOW'S BRAND
Jed Bernstein Commercial Theater Institute
8:00 to 10:00 PM
BUILDING YOUR SHOW'S ADVERTISING AND COMMUNICATIONS
Drew Hodges SpotCo
April 12
7:00 to 8:30 PM
CARE AND FEEDING OF INVESTORS
Steven Baruch Scorpio Entertainment
8:30 to 10:00 PM
WHAT MAKES A GREAT PRODUCER?
Robyn Goodman Aged in Wood LLC
Jeffrey Seller The Producing Office
April 19
7:00 to 8:00 PM
COMMERCIAL PRODUCING: AN EVOLUTION
Paul Libin Jujacym Theatres
8:00 to 9:00 PM
TOPIC TBA
Thomas Schumacher Disney Theatricals
8:00 to 9:00 PM
TOPIC TBA
Kevin McCollum The Producing Office
April 26
7:00 to 8:00 PM
HOW TO PRODUCE
David Stone Stone Productions Inc.
8:00 to 10:00 PM
GRADUATION CEREMONY AND FROUP DISCUSSION
